How to Get Ungated for Under Armour on Amazon

Quick Summary: Under Armour Amazon Ungating
Brand	Under Armour
Difficulty	hard
Success Rate	52%
Approval Time	24-48 hours typical

To get ungated for Under Armour on Amazon, purchase a minimum of 10 units from an authorized distributor, obtain an invoice dated within the last 180 days, and submit it through Seller Central's Add a Product workflow along with product photos. Under Armour is rated hard difficulty with approximately 52% of sellers getting approved when following proper procedures. Approval typically takes 24–48 hours.

Under Armour Ungating Requirements

Authorized Distributor Invoice

Required

Invoice from Under Armour authorized distributor

Brand Authorization

Letter of authorization or proof of authenticity

Pro Tips for Under Armour Ungating

Apparel has strict authenticity requirements
Brand protection heavily enforced
Catalist is an authorized source
May be required for certain products

Common Mistakes to Avoid

Submitting invoices from unauthorized distributors — Amazon cross-references supplier legitimacy
Insufficient invoice quantity (this brand requires higher minimums than most)
Missing brand authorization letter or certificate of authenticity
Invoice does not show clear product descriptions matching Amazon catalog listings
Attempting ungating with a new seller account without established sales history

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Official Resources

Amazon Seller Central: Brand Approval Requirements Amazon: Selling Restricted Products CPSC: Children's Product Certificate (CPC) Requirements

Under Armour Ungating FAQ

How hard is it to get ungated for Under Armour on Amazon?

Under Armour has a hard difficulty rating for ungating. Approximately 52% of sellers successfully get approved when following proper documentation procedures.

What documents do I need to get ungated for Under Armour?

To get ungated for Under Armour, you need: Authorized Distributor Invoice, Brand Authorization. All documents should be dated within 180 days. Invoices must come from an authorized distributor, not retail receipts.

Can I use retail receipts to get ungated for Under Armour?

No. Amazon requires invoices from authorized distributors or manufacturers, not retail receipts. The invoice must show your business name, the distributor's details, product UPCs, quantities, and prices. Receipts from retail stores like Walmart or Target will be rejected.

What happens if my Under Armour ungating application is denied?

If denied, review Amazon's rejection reason carefully. Common fixes include: getting a new invoice with correct formatting, ensuring minimum quantity requirements are met, and verifying UPC codes match exactly. You can reapply immediately after fixing the issue. Many sellers succeed on their second or third attempt.

How long does Under Armour ungating approval take?

Amazon typically reviews ungating applications within 24-48 hours. Hard-difficulty brands may require additional review and could take up to 7 days.

Does getting ungated for Under Armour cover all their sub-brands?

Not always. Amazon treats some sub-brands as separate restricted brands. After getting ungated for Under Armour, check if the specific sub-brand or product line you want to sell requires its own approval. You may need to submit separate applications for different product lines.

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